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Yes, They Can. USA Finally Figures Out How to Fund Their Expo Pavilion.
Posted by: Westy Westy's Posts
Post time: 22-Jul-2009  17:16


We're not sure (and never have been) of all the crazy ins and outs of the situation, involving clown-car US congressional politicking, rather American-centric assumptions about what the rest of the world thinks about World Expos (not much if you're the "average American" and "everything!" if you're an "Old China Hand") and kowtowing expat business-community wheeling & dealing in the midst of the US financial meltdown. It all added up to an increasingly desperate attempt to cobble together a respectable pavilion in order to save face (we're not quite sure whose) by paying homage to China's all-around awesomeness as the only major piece of the global economy not to have headed straight down the flush in the past year or so....

But hey, whattaya know, the months-long last-minute Chinese fire drill-style orgy of American-style boosterism has yieleded the inevitable result: The USA will have an awesome (paritally) corporate-funded pavilion! The feelings of the Chinese people will not be hurt! The even more bruisable feelings of the American expat business community will also not be hurt! (At least not publicly). And Haibao will get to wear his cowboy outfit with pride!

Anyway, here's the PR hack's take on it from the US Pavilion site:

"It's official: the USA Pavilion (USAP) at Shanghai Expo 2010 is a done deal. The governments and people of both countries welcome a positive new chapter in what has been a difficult, suspenseful and sometimes uncertain undertaking. In a difficult economy and a compressed timeframe, the team headed by Nick Winslow and Ellen Eliasoph has succeeded in raising enough private funds for the US and China to enter into a formal participation agreement and for pavilion construction to officially commence. Jose Villareal, US Commissioner General, and Gary Locke, US Secretary of Commerce, will both be present on the expo site for tomorrow's ceremonial groundbreaking."

Phew! 
 

[Last edited by Westy on 2-Apr-2010  14:37]

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Post by: JRubin  Time: 8-Apr-2010  12:15
"Phew!" was how I felt when I wrote that article. Although I am a PR hack for some companies, the USAP is not one of my clients and that was simply an enthusiastic piece of straight journalism that I wrote for an industry website, Blooloop.com. I'm something of a world's fair specialist and have been following the US record on expos and the expo scene in general for more than 20 years.
Post by: Old_but_go ...  Time: 12-Apr-2010  9:42
Ha ha, interesting stuff JRubin. This is definitely going to be one of the most memorable Expos on record. You read Adam Minter's pieces on the U.S. Pavilion? Any thoughts? Apart from that, what else are you looking forward to for this Expo?